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01/20/1999

VCPromoter's Checklist

A few years ago, Renee Orr and Mike Beck promoted a stage race consisting of a hill climb time trial, a criterium, and a road race. This is the checklist they devised to ensure nothing was forgotten. Violet Crown News reprints it here with their permission. Hopefully this will help make your first promotion run more smoothly.

Tour de Yourracenamehere
This is a broad base list of items to consider when YOU are promoting a race. Based on doing a Stage Race: Time Trial, Criterium, and Road Race.
Organization:
à USCF Paperwork
à Reserve Race course and facilities
à Determine budget (see below)
à Determine price list
à Coordinate Officials
à Sun Shade for Officials and Registration Personnel
à Road Closures (City and County)
à Sheriff Deputies for time trial and road race
à Organize refreshments (sodas, sport drink and water)
à Easily accessible start/finish line
à Course set-up
à Arrange for barricades, cones, etc.
à Notification of homes/businesses/traffic on time trial and road race course
à Signs for the course
à Arrange for ample Parking
à PA System: announcements/music
à Pre-registration site (Thursday & Friday prior)
à Change for the cash box ($_______)
à Confirm Juniors schedule
à Hotel Information for those traveling from out of town<
à Arrange for Restroom facilities (Port-a-lets)
à Determine area for warm-up

Volunteers:
à Corner marshals for time trial and road race
à Lead and follow vehicles for road race
à Registration workers

Sponsors/Prizes:
à Create a Packet (Letter, Race flyer, Race Bible, Estimate participation, etc.)
à Title Sponsor
à Obtain sponsorship for local businesses
à Gather race prizes
à Thank you letter to all Sponsors

Publicity:
à Race Flyer
à Race Bible
à Distribution of Race Flyer
à Getting event placed on race calendars

Budget:
à Prize list of $__________
à Rider attendance _____
à Sponsorship/Advertising income of $_____________
à Entry fee of $________
à Late fee from ___% of the riders

Income:










Entry fee $
Sponsors $
Late fees $
Total Income $

Expenses:

























Race Permit $
Insurance $
Late fees $
Sheriff Deputies $
Prizes $
Advertising $
Printing $
Exposition rental $
Officials $
Refreshments $
Trophies $
Total Expenses $



Net Profit $

Attendance Figures:






































Category Worst Case Projected Best Case
Pro/1/2/3 20 30 40
4/5 20 30 40
30+ 10 20 30
5/Public 10 20 30
40+ 10 20 30
Women 5 10 15
Juniors 5 10 15
TOTAL 80 130 200

Posted by Violet Crown on January 20, 1999 at 07:07 PM in Features, Promoting, Retro | Permalink

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